Katerina Perez collaborates with GemGenève on Aptitude challenge

Jewelry insider Katerina Perez has collaborated with impartial commerce present GemGenève to debut the works of Aptitude neighborhood artists at its upcoming occasion in November 2021.

The Aptitude challenge is a web based gallery and impartial multi-media artist neighborhood for individuals who create “distinctive objects” and works impressed by jewelry and gems. 

The output of 15 Aptitude artists from the UK, France, Germany and Russia, amongst different nations, shall be showcased on the upcoming GemGenève commerce occasions from 4-7 November 2021, with items accessible to buy solely on the exhibition itself and on Instagram.

Artists are tasked with getting ready unique work of their most popular medium with the situation being that jewelry and/or gems should function because the central character. 

Every member of Aptitude is chosen “primarily based on their talent and distinctive type”, moderately than their worldwide recognition or fame, with the objective of introducing the world to “hidden gems” of their respective creative fields.

Members of the challenge are fastidiously curated by Perez, key opinion chief, journalist and model marketing consultant, who’s “internationally recognised” for her information of treasured jewelry. 

The work of the Aptitude artists shall be positioned in Geneva to “encourage” guests and exhibitors to find items and meet the artists in individual. 

Perez may also be on-site to focus on a collaboration with grasp gem carving specialist, Pauly Carvings, which takes the type of a rock crystal sculpture of Perez’ hand. 

Titled ‘The Giving Hand’, the piece “serves as a reminder to ‘help’ and help those that want encouragement, steering or assist” of their inventive or private journey. 

Perez stated: “Aptitude is a continuation of my mission to convey extra consciousness to treasured jewelry and gems. This newest collaborative challenge with GemGenèveis a beautiful approach to highlight Aptitude artists and introduce jewelry and gems into individuals’s lives in an surprising and delightful manner.

“This challenge can also be a tribute to my household. My mom restores work and my father vintage furnishings, so I imagine I’ve inherited a creative sensibility that advantages my work within the jewelry sector in addition to informs my ardour for multi-media artwork and design.”

Written by colin

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